HOW TO WRITE AN ADVERT
To make your Trailer sell as fast as possible try to include as much information as possible. Think about the sort of questions that you would want the answers to if you were buying the trailer. Try to include the following details if you can on the Add A Trailer page:
- Trailer Details – Provide the trailer condition, make and type.
- Trailer Location – Type your location and select the location which appears. Do not use your full address. Prospective buyers will need to have an idea of how far away you are. Latitude and Longitude will be automatically entered.
- Features – Please tick the features boxes that apply to your trailer. This will help to narrow down the search fields for prospective buyers.
- Upload Images/Photos – Our adverts allow you to load up to 10 photographs. Most buyers are visual and your trailer will sell far more quickly if it is clean and tidy and has been photographed in good light and with a tidy background. Blurry images or dirty trailers give potential buyers the impression that you don’t really care! Remember, a picture tells a thousand words!
Don’t use stock images or other seller’s photos. The buyer will want to see the actual trailer that you are advertising.
- Add Videos – You are able to link videos of your trailer if you have already uploaded them to YouTube or similar.
- Seller Notes (Description) – This should include as much detail as you can find out. Think about the sort of questions a prospective buyer would be asking. For example, how old is the trailer, how much use has it had, what condition are the tyres in? Dimensions are really important to some buyers. If possible, try to include the external dimensions as well as the bed size. Include the gross trailer weight, the unladen weight and the payload/ carrying capacity if you know this information. Has it been serviced recently? Do you have keys? Have you got any paperwork such as the IVA or Certificate of Conformity? If you can find any details on the manufacturers website include this, including the cost to purchase your trailer from new. The more detailed your description the more likely you are to sell quickly as the advert will answer all the buyers questions.
- Asking Price – This is the price you would like to charge and also consider ‘ONO’ or nearest Offer / reasonable offers accepted. Let the buyer know how you would like to be paid. Do you accept cash, card, bank transfer, cleared cheque etc.
- VAT – VAT registered companies can either choose to include VAT within the price or state that it is to be added to the advertised price. Your sales invoice must display your VAT number and show the vat separately. Private sellers should not charge VAT.
- Collection or Delivery? – Most buyers will understandably want to see the trailer before parting with money. Please read our Buyer Beware If you are meeting people at home or away, then please consider your personal safety.
- Contact details – Provide a phone number, email address (during registration) and please reply promptly to enquiries. There is nothing worse for prospective buyers than to constantly have to chase. They will look elsewhere!
Try to include the following:
- The front, back and sides of the trailer
- The hitch
- Wheels and tyres
- Internal photos of box/catering/accommodation trailers
- Show any damage – it will save you and the buyer any wasted time!
- Take a number of photos and then choose your best. Blurry images will just put buyers off.